PRINCIPALS

Doug Piper

Doug has a long history of working directly with several major and minor league sports franchises, as well as extensive experience consulting to improve sports business operations. Early in his career Doug worked with the NBA’s Portland Trail Blazers and Utah Jazz, followed by ESPN Inc., to help grow sponsorships. He later became Executive Vice President of the Edmonton Oilers and then the Carolina Hurricanes of the NHL.

As a consultant Doug has provided services for the New York Mets, the Dallas Stars, the Buffalo Sabres, the Canadian Football League, Major League Soccer, and the Portland Trail Blazers, as well as numerous minor league franchises and major universities.

Most recently, Doug spent 13 years as President and Governor of his home-town Portland Winterhawks of the Western Hockey League. During his tenure, the Winterhawks won the WHL league championship, the Western Conference title four times, and led the league in attendance and sponsorship revenue.

Kelley Robinett

Kelley's 20+ year career touches every aspect of sports business operations from social media marketing and fan-centric app development to ticket operations, budgets, and everything in-between. Kelley specializes in revenue-focused creative solutions that deliver low-cost, high-value programs to improve the bottom line.

Both the Western Hockey League and Canadian Hockey League called on Kelley during the recent development and launch of the Verizon-backed CHLTV and WHL Live branded video streaming service. His experience as creator and executive producer of Portland Winterhawks multi-market live game broadcast allowed him to make both league-wide and team-level recommendations to improve video stream quality and simplify video production.

Kelley is just as comfortable strategizing at the 30,000 foot level as he is diving into the weeds of any given issue. His innovative scheduling and ticket pricing strategies, combined with new digital marketing tactics, increased Portland Winterhawks single game ticket revenue by 64% while reducing the team’s marketing spend by nearly 50% over a period of three seasons.

The Portland Winterhawks and the Western Hockey League consistently relied on Kelley to provide strategic input on franchise business operations, emerging technology, marketing, live streaming, and video production.

Ken Stickney

Ken’s career spans more than three decades in the sports and entertainment industry where has held executive positions within some of the most dynamic sports organizations in the world. From being a principal in Mandalay Sports Entertainment - the owner of the wildly successful Dayton Dragons, Frisco RoughRider, and Las Vegas 51's - to the world of hockey where he has led the executive groups managing teams from the WHL, IHL and Europe.

Ken has overseen and managed just about every facet of sports organization possible. Currently he is involved in cutting edge technology in the areas of social media marketing and activation, database management, and affinity group maximization. Ken brings a well-rounded and global view that is a benefit to any organization managing the challenges of re-launching in the post pandemic environment.